1to1help is India's most trusted emotional well-being partner for corporate employees, supporting 11M+ lives through counselling, crisis care, and digital self-care solutions.
Their mobile and web apps serve as its core digital platform, enabling scalable delivery of mental health services while building trust, operational efficiency, and enterprise-led growth.
Our mission was to design a unified, brand-led digital experience across web and app that delivers intuitive usability, consistency, and trust while driving adoption, loyalty, and business growth for 1to1help.
to over 10 million individuals and more than 1,000 corporate partners, scaling the platform's impact.
by simplifying user journeys and promoting proactive self-care among users.
on direct helplines as employees began using self-help features more effectively.
through empathetic and secure design that strengthened the brand as a trusted partner.
Illustrations supported guided breathing experiences, promoting emotional wellbeing and making mental health support feel approachable and engaging.
Content discovery and navigation were simplified to support users’ emotional states and provide instant aid across scenarios.
Calming tones, white space and soft illustrations created emotionally safe, intuitive interactions from breathing exercises to booking flows.
Designed dashboard to structure wellbeing content, highlight key actions, and enable intuitive access to support resources.
We created a bespoke mascot that embodied the spirit of 1to1help, complemented with human-centered illustrations that foster trust & openness.
Illustrations supported guided breathing experiences, promoting emotional wellbeing and making mental health support feel approachable and engaging.
Illustrations supported guided breathing experiences, promoting emotional wellbeing and making mental health support feel approachable and engaging.
Content discovery and navigation were simplified to support users’ emotional states and provide instant aid across scenarios.
Content discovery and navigation were simplified to support users’ emotional states and provide instant aid across scenarios.
Calming tones, white space and soft illustrations created emotionally safe, intuitive interactions from breathing exercises to booking flows.
Calming tones, white space and soft illustrations created emotionally safe, intuitive interactions from breathing exercises to booking flows.
Designed dashboard to structure wellbeing content, highlight key actions, and enable intuitive access to support resources.
Designed dashboard to structure wellbeing content, highlight key actions, and enable intuitive access to support resources.
We created a bespoke mascot that embodied the spirit of 1to1help, complemented with human-centered illustrations that foster trust & openness.
We created a bespoke mascot that embodied the spirit of 1to1help, complemented with human-centered illustrations that foster trust & openness.
The redesigned ecosystem expanded 1to1help’s reach to over 10 million individuals, while strengthening brand trust through empathetic, secure & deeply human-centered design.
corporate partners impacted
adoption improved drastically
design system across all platforms
Designed personalized mobile experience with profile-based customization, tailored content, and intuitive navigation for accessible mental wellness support.
Structured information architecture to organize wellness content, simplify navigation, and enable intuitive access to personalized support features.
Designed dashboard to organize content, assessments, and resources, enabling intuitive access and clear visibility of user progress.
Created mobile app wireframes to define layout, user flows, and structure for intuitive, personalized wellness experiences.
Translated wireframes into visual designs using calming colors, clear hierarchy, and consistent components for a cohesive experience.
Designed illustrations to support wellness journeys, simplify concepts, and create calming, engaging, and emotionally resonant user experiences.
Built a scalable component library with standardized UI components (buttons, inputs, tabs, states) to ensure consistency and efficiency across the product experience.
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